Day: September 15, 2008

  • The Secrets of Jingle Writing Explained

       David Ogilvy (a Brit who did some ‘adverts’) once said, “If you can’t say it, sing it, dude. Sing it loud, sing it proud.” I believe he said this nugget at Woodstock when he sat in with Canned Heat for a set, then wailed like a banshee on fire as Hendrix burned his guitar.…