Category: Advertising/Marketing

  • Casting Specs

    Being an Adman, I’ve been involved with something we in the trade call commercials or spots (let me know if this is getting too ‘insider’). One of the keys to creating a successful spot is casting, the hiring of actors to pretend they are speaking the words you’ve put in their mouths. To help actors,…

  • The Great $3 Million Gamble

    It’s the Super Bowl of advertising: advertising during the Super Bowl Game. This year, it cost a cool $3 million for your :30 of glory. Many paid but who got played? Here’s my blow-by-blow of winners and losers.

  • Happy (Guess What?) Day

    the scientists at Ames Scullin O’Haire Holiday Research Laboratories have created one of the most difficult games ever placed on the worldwide interwebs. Go here for your shaming: http://www.whatstheholiday.com

  • Music Without The Blues

    interesting campaign for the National Blues Foundation

  • The Swedish Bikini Team Legend

    Seventeen years ago, five scantily-clad women rode into the American consciousness and became lightning rods for political correctness. I am proud to say I had a hand in creating these advertising icons; the famous, the infamous Old Milwaukee Beer Swedish Bikini Team. What began as a joke ended as a joke. The SBT died in…